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A developer learning marketing — and documenting the journey
I'm a developer with 2 years of experience. I also have my own leather brand, which inspired me to learn marketing. Because it turns out knowing how to build a product isn't enough.
The goal? Build a SaaS or an agency. The problem? Most marketing content is written by 'gurus' who want to sell you something. Or by marketers who've never written a line of code.
So I decided to learn in public. Test different approaches on my own projects and document what works and what doesn't. Transparently — with numbers, costs, and takeaways.
Because the motto is: 'What good is having the best product in the world if nobody knows it exists.'
Developers need something different than typical marketing advice. They need practical tactics from someone on a similar path — not from someone pretending to be an expert.
This blog is my notes. I'm not lecturing from a guru position. I'm showing experiments, failures, and what actually brings results.